Keep up with the latest PPC news,
trends, tips and tricks for Amazon,
Google and TikTok.
Before you start a new online business or launch a new product on the Amazon platform, it’s of high importance to create the right strategy so your business can be profitable. Of course, the starting point of each plan includes detailed research, finding new keywords and ASINs that can bring profits, and negation of those that are giving you unnecessary spending without generating sales. In this article, we will explain which keywords and ASINs are expensive and unprofitable and how to recognize them.
You probably wonder what Amazon Purchases remarketing is, and you want to learn about its purpose and how to use it properly. In this blog post, we’ll thoroughly explain everything about this ad type, so you can use it for the goals you want to accomplish. Amazon audiences, Views remarketing, and Purchases remarketing are the three Audiences you can target. You can find these ads in Sponsored Display campaigns.
Fulfillment by Amazon (FBA) is a program where Amazon fulfillment centers handle storing, packing, and shipping orders for your Amazon business. They take care of returns and exchanges as well. With a flat monthly cost, plus selling fees, you can simply send your products to the Amazon fulfillment centers. The Amazon team handles the actual shipping, tracking, and customer service experience, allowing you to scale your Amazon business and potentially reach more customers.
Let’s begin answering this question by covering some of the basic TikTok facts and figures. It will help you understand the costs and profitability of TikTok ads. If you’re wondering why you should advertise on TikTok, here are a few great reasons!
As online sales grow exponentially, 2022 will be a BIG year for Amazon and sellers present on the platform. Amazon will do everything it takes to continue growing and stay the world’s top-ranked eCommerce website. You should remain one step ahead of competitors and prepare yourself for the upcoming Amazon Ads trends. There are pretty interesting things here that you can leverage to grow your brand and sales.
Selling on Amazon has been in rapid expansion in the last few years. Numerous features have been added to improve your advertising strategy and provide more precise and important data to maximize your sales. Alongside new features in PPC optimization, Amazon offers various useful reports for registered brands and brand owners. They can reveal helpful information about your product’s position, competition, and the type of customers that encounter and interact with your brand. Keep reading to learn what you can find within Brand Analytics reports.
Are you in the process of registering for an Amazon Ads account and becoming an Amazon seller? In this article, we’ll cover the top things to know before setting up your Amazon Ads (previously Advertising) account. We’ll show you how to check all issues within the Seller account upon starting with Amazon Ads. Also, we’ll share valuable tips and tricks to help you with your new Amazon Ads account!
By studying your competition on Facebook, especially their ads, you can learn about their performance. It can give you a better understanding of their target audience and the various strategies they use to promote themselves and keep their fans engaged. An analysis of competitors’ ads will enable you to identify the factors that led to their success or failure. It will also help you pinpoint the most critical assets and skills needed to beat your competitors on Facebook. In addition, it can assist you in creating highly effective and engaging ads. It's important to remember that, while you're using the Facebook Ad Library, you should not replicate competitors’ well-performing ads. Use them as inspiration and be unique with your own content.
Amazon has seen incredible growth since the beginning of the COVID-19 pandemic, and this trend continues in the same direction. Due to constant changes, the introduction of new options for creating campaigns, and new parameters for tracking metrics, Amazon is continuously improving its business. Innovations that the company has introduced have significantly improved the results of Amazon sellers and advertisers.